YErba Mate

Yerba Madre is a purpose-driven beverage brand rooted in the ancient South American tradition of yerba mate. Founded in 1996, the brand is dedicated to sharing the cultural heritage, community connection, and natural benefits of this celebrated plant. Yerba Madre works closely with farming partners in Argentina, Brazil, and Paraguay to support regenerative agriculture, fair trade practices, and long-term sustainability. More than just a beverage company, Yerba Madre promotes a lifestyle centered on connection, wellness, and positive impact. Yerba Madre brings people together through a time-honored tradition enjoyed for generations.